7. One Kings Lane: Gifts for everyone on your list. Crate & Barrels giveaway has a high-effort entry for participants, but if your brand has a strong social media presence, Instagrammable products, or an engaged audience, you should try this strategy. Each day has brought something unique into the subscribers inboxes. To carry on with the theme of relying solely on visuals, we have included this spectacular giveaway email example from Foyr Neo. 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In the grand scheme of things, making false promises will end up hurting your open rate as your readers will lose trust in you. wH = $(window).height(), !" or "LOSE 20 POUNDS BY TOMORROW!!!! If you want to win exclusive gifts from the brand, you need to test your knowledge of the brand. Most interestingly, when you click one of the photos, a modal pops up featuring a link to the product used in the photo: Visitors can easily click through and buy the products that catch their attention. A few words on the design. You should be with your participants all the time. This does require a little more organization and planning but the increased open and click rates will be worth it. Contrary to popular belief, giveaways arent only for growing your email list or social media followers. Giveaway Newsletter Example from Greenworks. Use it to target people who haven't yet participated in the giveaway, as well as those who have, reminding them they still have time to increase their chances of earning rewards. The copywriting in this giveaway email makes you feel like Recess performs an act of kindness by offering you all these gifts. Your subject line makes a commitment to your reader, so it's important you don't stretch the truth just to simply get more opens and clicks. Distribution of Subscribers Optimal Day of Week. Give clear instructions in your email, make it easy for people to join, and keep your prize relevant to your brand. Recess's Feel-Good Giveaway Email. (And if youre wondering, they do use it.). Send hyper-personalized messages that convert. 1. Earn 25% commission on affiliate sales. We just need your email: Join our free newsletter to get access now. Enter Our Giveaway to Honor the Real MVPs, Youre missing out the last chance to win, $5k Giveaway, New Films, and More to Celebrate Women, Lucky You! Read thousands of case studies and get inspired. Many e-commerce brands use birthdays, customer anniversaries, and milestones as an excuse to offer small discounts. , Copyright 2010-2023. First of all, Vinomofo gives you more than one chance to win a prize. However, rather than select a standalone gift, LOccitane offers you the chance to win a previous order. Promote a new collection by showing products that go well with the giveaway product, Congratulate people for joining your giveaway, Educate them about the offer and brand to strengthen motivation, Get useful data or feedback from the winner. So if you want to get extra value out of your contest, add a postscript reminding people about what your company does. Claim your prize now, Youre the winner of our [prize] giveaway, Youre the lucky winner of our [prize] giveaway, Youve won a [prize] in our competition, Congratulations on winning our [prize] contest, Youre the winner of our [prize] sweepstakes, Youre the winner of our [prize] lottery, Congratulations on winning our [prize] promotion, Congratulations on winning our [prize] incentive, Youre the winner of our [prize] reward, Youve won a [prize] in our bonus round, Congratulations on winning our [prize] jackpot, Youre the winner of our [prize] bonus prize, Congratulations on winning our [prize] special offer, Youre the winner of our [prize] exclusive giveaway. Here are examples of subject lines that appeal to greed: Fred Lam: "Yours Free Book - $1.18 Million In 30 Days!". Promote a summer sale. Make sure they are truly interested in your brand to avoid those warm leads going cold. Lyft: You guys are amazing, you know that? You should have a strategy for winning over those who did not have luck. Based on data points from our 4,409 case studies, you'll find the 201 most effective ways that founders are growing their business right now. "How do you know when you have the 'right' business idea? With well-written giveaway emails, you can do that and much more. Keep in mind that your subject line is the most important part of your email. Giveaway email subject lines are a great way to increase open rates and get people excited about your product. Example #2: Pitch: + the actual headline of your story. This fantastic follow-up email not only keeps a fire burning night and day, but it also compels the subscribers to act promptly. 2. can help grow your email list with quality subscribers and increase sales. Subject lines with three words have a 25% higher open rate than seven-word subject lines . Whether you're emailing an individual or a group, it's important to customise your subject lines. A perfect tool to create website or prototype projects. Keeping the subject message short also helps display it correctly without clipping on mobile devices. After sending billions of emails to our customers and subscribers at Sumo, here are 10 of the best performing email subject lines we've uncovered: Subject Line. Is not it impressive? 2 Subject Line Example #2: The "Fomo" Subject Line. That's why it's critical to craft a catchy email subject line that will get you the traffic and conversions you deserve. We collect and analyze the data from every case study and give you that data. Tip #1: Start your subject line with the word "pitch" so the writer knows right away what to expect. Keep your subject short and to the point. The second way is to send an email with an invitation to the YouTube channel to show a draw of prizes on the air. The longer the giveaway, the more similar emails you can send, the more chances you have to fulfill your marketing mission. Discover these influencer favourites, Susan G. Komen: Holiday gift deadline is tomorrow. Its a smart gift to guarantee loyal repeat customers. It's important not to go overboard here, but adding even the simplest touch such as their name can build trust and rapport. Try out these email subject line ideas to increase your engagement and give your business an edge this September: 34. It is big and bold. Subscribers from giveaways are people interested in the product; they are more likely to shop with you. A discount reminder is a type of follow-up email that drives your subscribers to make their first or next purchase. It is here where giveaway emails join the game, creating a window of opportunity. Whatever email you send (holiday email, seasonal email, transactional email), should be personal. etc.) Personally, I'm partial to turquoise so when I see an email implying that I might somehow be able to obtain free turquoise clothes, chances are, I'm clicking. RT & enter for a chance to WIN one for yourself, RT & follow @[brand] for a chance to WIN [prize], Follow @[brand] & RT this post for a chance to WIN [prize], [Prize] alert! [Best friend/significant other] just entered make sure you dont miss out too! This giveaway email is not just a fancy picture; it is a brilliant illustration packed with marketing tricks. Open rate: 53.5 . We have seen countless Starter Story readers join us, get inspired, and change their lives through the businesses theyve built. Put your best foot forward. Uncover the growth strategies that founders are actually using. One of the easiest and most effective ways to do this is by changing the sender's name to YOUR name or someone in the company that is well known. Hence, you need to use a catchy, engaging, and connecting email subject lines. Example #1: I wrote this article for you, (Name) This giveaway email example from Greenworks features a traditional take on this type of campaign. While shorter email subject lines are quicker to scan, they don't necessarily improve your chances of your email getting read. 2. As we mentioned above, crafting a catchy subject line is critical to the performance of your email campaign. This is a pure branding project for 4ocean and its a successful one. Free Samples! Cath Kidston: Tick tock | Last chance to order in time for Christmas! As we have already said, segmentation is vital for various email campaigns. Finish Line: Black Friday Doorbusters start now. Join our free newsletter to get unlimited access to all startup data. Request for Information. You can also add scarcity by . It only takes 2 minutes to enter do it now for your chance to win! Happy Valentine's Day. However, still, all the key moments should be displayed in the newsletter. A highly actionable collection of ecommerce marketing tips and tactics straight from our experts. You may need a mailing address to send them the prize, or an email address just for any future practical communication. 4. Email subject lines for networking. Macys: Extra 20% off? 13. Cupid's Calling. The background hints about the brand earning some extra bonuses for credibility. Join our community & build a profitable business in 5 weeks (next cohort starts Spring 2023). !" . Add the recipients name or other personal details to make the email feel more relevant. Seray is a Product Marketing Manager at Drip. At Yoga Inc. Quick Tips To Write subject lines to Attract more Participant. For example, if you sell jewelry and stuff for couples, then obviously the best time to run the contest is the week before Valentines Day. What if you could see exactly how successful founders figured this out? The 50 Top Performing Email Subject Lines: 1. Design in the cloud and create new websites seamlessly, without any coding skills. Always send Thank You note to all the participants at the end of the contest. It has an action word such as win. Even though it is highly overused, it still works. west elm: VERY MERRY CHRISTMAS SALE Up to 60% off select styles. Regardless, your welcome email subject line should be cordial and exciting and give a hint of what they can expectwhether with your tone or with their subscription. Also, note that all the vital information is here. It does this job perfectly well. Use it to notify the winner and all other contestants. When done right, an e-commerce giveaway can help grow your email list with quality subscribers and increase sales. } Why Your Ecommerce Brand Needs an RFM Analysis (And How to Do It). The first one is to send a winner announcement with a link to a video. But, founders do not fail because they make the wrong decisions, they fail because they dont make a decision at all. " Free (Cool!) Here are our next steps. What does that look like?". In fact, Crate & Barrel has a dedicated landing page for curated user submissions: Each photo shows the companys products in use to help shoppers better visualize these products in their home settings. As a result, the subject line sets the right expectations, lures users in, and ensures high open rates. This makes it harder for you to catch the attention of the person. Add personal touches to your subject line. This helps secure their attention. If you don't have a great prize, people won't put in the effort to enter your giveaway. In this giveaway email, Crate & Barrel, first, features its bestsellers, reviews, and customer photos to create social proof: Then, the company asks you to keep reading to learn how to get your photos featured and potentially win a $1,000 gift card. 229+ Attractive Hair Salon Slogans & Taglines 129+ Attractive Bike Slogans & Taglines ideas 213+ Best Animal Abuse Slogans & Taglines ideas. Next, we need to write a stellar introduction for your brand email pitch template. See real results. Smart. They'll read the subject line, maybe the first sentence of the email, and then scan right through all the body copy to the postscript. Psst !! But the company does a few things differently. $(window).scroll(function() { Hollister: Up to 30% off last-minute gifts! Third, the team uses the inverted pyramid principle. We hope you enjoyed our guide + list of 200+ giveaway email subject lines (that work!). This little addition to Recesss giveaway email is a brilliant way to promote your products to subscribers who opened your email and are interested in your products. And by the way, here's your discount/great deal/free shipping, etc. Instacart: This weeks forecast? Stress-free holiday grocery shopping! Giveaway Email Example from ATD Attraction. Talk to your audience at scale. To unlock the potential of giveaway emails, first and foremost, you need to get through the crowded inbox and compel the contact to open the newsletter. Welcome to #branded hashtag. Plus, theyll remember you next time theyre shopping. The team behind this spectacular giveaway email example did many things right, but here are three decisions that made the most significant impact. Plan a giveaway or a back to school contest to connect with current customers and reengage irregulars and lost shoppers. This is no ordinary giveaway; its for loyalty members, and it comes at a price. Think about the emails you receive in your inbox and what makes you click vs what gets buried - odds are, the same habits go for your customer. Then, you can regularly engage your email list and give subscribers a reason to shop from youagain and again. 5. Call-to-action button. An easy way to tie your email to summer is to promote a seasonal sale. Here is the information I promised you. So how can you write effective giveaway email subject lines? The deadline to shop drives urgency, but it doesnt neglect top-funnel prospects who arent ready to buy, either. Be specific, not vague; let readers know what they're going to read about. Even Rudolph thinks our holiday travel booking services are the best. Valentine's Day Email Subject Line Tips. Giveaway Email Templates - Before. Subject lines are so important because they can make or break your open rates. Use subject lines that remind recipients that they signed up for the contest/giveaway. Follow these necessary steps. A Letter from the Owner (World Letter Writing Day, September 1) 35. Thats why we built Starter Story - the only place where 4,409 founders of successful businesses share with you their exact timeline of building their business to thousands of customers. Use action language. How To Write a Giveaway Email Subject Lines? And we get the lowdown on the most essential, hard-hitting parts of building their business: (1) How exactly did you find this opportunity? - Your clients are eagerly waiting on the information that you said you were sending. If you're planning on adding giveaways to your marketing strategy, here are some of the best email subject lines for inspiration. Therefore, the design should be vibrant, charismatic, and on-brand. Open Rate. Content Marketing - our team creates epic content that will get shared, get links, and attract traffic. Giveaway email #5: Last call email. Announcement email subject lines should be excitable but not spammy. This will get people excited and keep them that way. Every day, youll find new, interesting businesses that are taking off right now. The latter, by the way, has a powerful phrase, Enter to Win.. Your name has gone into our singing bowl, out of which we'll be drawing the winner on December 20th. Youll learn how thousands of ordinary people (just like you) built businesses to millions in revenue - all starting from a simple idea or side project. The team behind this amazing giveaway newsletter example did the proper legwork that needed to be done to keep the audience engaged with the contest throughout the entire period. For example, use. Everything is fair and square. We have everything you need to make money. The lower-case q on "quick" is purposeful - it just looks more human. For example, you can send a notification that the contest is about to end. Take a look at this exclusive giveaway example by Charlotte Tilbury: The first thing you see in Charlotte Tilburys giveaway email is the pre-title Loyalty Member, which immediately sets the tone for the offer. Encourage users to share the news by giving them extra bonuses. Analyze the results of the contest. Though do not set big expectations; do not overpromise. Benefits of Funny Goodbye Email Subject Lines. Giveaway Email Subject Lines are a great way to get more people to sign up for your email list. Use a special email to notify about that. Our goal is to show you that building the business of your dreams is not only possible, but its quite straightforward once you see how others have done it. west elm: Christmas is coming beat the holiday rush! If you can offer that for free or at a discount, they are more likely to open your email. Wave at Santas reindeer as they go flying by your plane window, Crate & Barrel: Happy New Year + free shipping, Deck the halls with unbelievable holiday savings, Get on Santas nice list by getting in shape this year. Treat it as a proof ofconcept. For this, you need not only a good deliverability rate but also a compelling subject line. But you should keep it less than 40 characters to make sure it appears perfectly fine on all types of screens. Let's consider real-life examples of giveaway newsletter subject lines to get insights and hints on how this should be done: Enter to win this sweet ride When you click the emails call to action, Charlotte Tilbury takes you to a landing page, where youre asked a single qualifying question: A quick Google search gives you the answer. Therefore, ask yourself what kind of people will your prize appeal to? Almost screaming at contacts, it stresses a sense of urgency and FOMO. This could be YOU holding [insert prize]. Second, the announcement of the contest is skillfully highlighted. Since this time of the year gives the most exposure. - The curiosity of knowing about a neighborhood of interest will make them click on the email. Genius. Are you ready to try out some new subject lines? To do that, the company opens the email with a relatable copy suggesting you buy your mom a personal, custom gift this year instead of flowers and chocolates. MOO: A three day Christmas sale? wS = $(this).scrollTop(); The event lasts a certain period of time. Here are some of the best of Neil Patel's email subject lines to inspire. Crew: Its OK to have seconds (or thirds) of this sale, Check out Santas recommendations for your favorite pet. Therefore, it should include such vital details as. Generally, a 60-character email subject line should work fine on desktops. It should scream happiness and joy. Its primary task is to announce the start of the event. 69%. "Get a free gift with your first order.". Including the words "giveaway" or "win" in your back to school email subject line is guaranteed to make your subscribers look twice in their email inboxes. Related: 113+ Best Confirmation Email Subject Line Ideas. Have a goal in mind. It should cheer everyone up. . Use enticing language. Check Back Tomorrow To View the Deals! Everlane: Gifts The Wont Blow Your Budget, Doll up your fur babies for the holidays with our pet grooming services, Thank you! Now you likely appreciate the brand more and consider buying one of their recycled productsmore than ever before. I never win anything! said no one who ever entered our giveaways. name, location, etc), you can use this to benefit your subject line and catch your readers attention. Write a good email subject line. I'm Pat Walls, the founder of Starter Story. Proper segmentation ensures the success of giveaway contests. The contest is highlighted and emphasized unobtrusively. SHOP BLACK FRIDAY ONLINE NOW! This gives participants a sense of accomplishment and makes them feel more involved in your brand. No Vouchers. This helps advocate the company and increase trust. To compel users to enter a contest can be a relatively easy task; however, keeping contestants engaged throughout the entire campaign is a real challenge. The headline of the email, "Enter to win a trip to compete in the golden leaf half marathon," is a long yet descriptive sentence to capture the attention. Therefore, you need a whole campaign with a range of follow-up emails to generate buzz around the company, keep clients engaged, and pursue marketing and promotional goals from various sides. At Starter Story, we search the internet for the doers (the people who act rather than merely talk). Use this angle in your emails to sell to engaged email subscribers without asking them to place an order to enter your giveaway. Hey [name], welcome to [business]! The visual display of prizes occupies the central part making everything about them. Build your lists and convert drive-by web traffic into customers. In what they call the opportunity of a quarantine, you have the chance to win products from the company and its partner brands. Segmentation plays a crucial role in various email marketing campaigns; giveaways are no exception. You can invoke curiosity to spark your readers' interest. Up to 75% OFF happening right now! Man Crates: Last Chance to Get Our Coolest Gifts For Christmas. The idea is simple; the realization is nothing extraordinary. For example, you might change the subject to include your recipient's name. Get our 5-minute email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies. Here are a few quick tips to write teaser email subject lines: Make sure that the subject line is a question. Clever. Lets go! As one of the most important details of all promotional newsletters, it should take its place under the Sun here as well. 1. Are they already part of your list? "It's time to give back!". #5 End-of-summer email subject line: "End of summer BLOW OUT! The moment youve been waiting for is finally here, All you have to do is enter for a chance to. . 1. It is highly recommended to run such campaigns a few weeks before the holidays since it is much difficult to get through the crowded inbox during those days. Step 4. Sports Authority: Hurry, Only Hours Left for Cyber Monday Savings! As part of the overall email marketing strategy, giveaway newsletters play along with the companys goals. Personalized emails generate higher transaction rates and revenue compared to emails that were not personalized. Win your order, share a photo, tell your favorite product These are the typical e-commerce giveaway campaigns you see every day. They send this email at the peak of staying-at-home months with the subject line "hard times call for easy giveaways": THANK YOU! Back to School giveaway email. HY-VEE CORVETTE GIVEAWAY SWEEPSTAKES. Create a specific welcome series flow for everyone added to your contest/giveaway list that contains 2-3 emails sent over the course of a week. These messages should: Be explicit in your content about why subscribers are receiving these messages. Were here for you! Nevertheless, it has everything subscribers may need to fall for this contest. Measure your results. Security-Related and Giveaway Phishing Email Subject Lines Get the Most Clicks. You can also be straightforward about the giveaway! Of course, a hot topic each January is the new year. Everyone keeps an eye on the price here, thats for sure. While 4ocean does something extraordinary for the environment, Recess, in this example, aims to make you, as an individual, feel better in these challenging times. The only thing better than our products is winning them! Right now, we have 4,409 case studies you can read, and we add new case studies every single morning. (early holiday up to 75% off ). To ensure successful email campaigns and boost engagement rates, it's important to follow email subject line best practices, including: Make it personalized. Category: Announcement. Wool and the Gang: Relax, Get a Gift Card. (4) How much money are you making? 13 email marketing trends you must know. | According to an analysis of 12 million outreach emails by Backlinko, only 8.5% of all outreach emails get a response. 5. Add your recipient's name. On top of that, since you need to extend this market, you should choose the prize that appeals to newcomers. (adsbygoogle = window.adsbygoogle || []).push({}); Related: 113+ Best Email Subject Lines For Sales Ideas, Related: 109+ Best Spam Subject Lines Samples & Examples. However, its 100% sure that youll get their productsif you order them. You could be the lucky winner of our latest giveaway!, Hurry, the entry deadline is approaching!, Were giving away [insert prize] and you could be the winner!, [Number] lucky winners will receive [insert prize] in our latest giveaway!, [Company name] is giving away [insert prize], enter now!, [ Prize] up for grabs in our latest giveaway, enter today!, Time is running out, enter our giveaway today!, Find out how you can win [insert prize], How would you like to win [insert prize]?, Would you like to be the next big winner?, Its as easy as 1-2-3 to enter and win!, entrants will have a chance to win [insert prize]., One lucky winner will take home [insert prize]., Enter now for a chance to be the envy of all your friends!, Limited time offer: Win [product/service]!, Free [product/service] for a lucky winner!, Win a [product/service] bundle worth [value]!, Exclusive giveaway: Enter to win [product/service]!, Our biggest giveaway yet: [product/service] up for grabs!, Be the envy of your friends with our [product/service] giveaway!, Giveaway alert: [product/service] up for grabs!, Win a years supply of [product/service]!, Enter to win a dream [product/service] package!, One lucky winner will receive [product/service]!, Win a luxury [product/service] experience!, Score a [product/service] for your summer adventures!, Win [product/service] and take your game to the next level!, Times running out! "Here's a Customized List of Keywords You Can Rank For Today". In exchange for taking this simple customer loyalty quiz, you can win store credit and a virtual consultation with a beauty expert. " [Organization] is . 6. This is an interesting example of a giveaway announcement email for a contest that . Were happy to publish useful articles and tutorials related to web design. General Email Subject Line Tips. Avoid spammy subject lines like "FREE BOAT GIVEAWAY!!! Otherwise, youll just be wasting your time and yours recipients time. 30% off everything with our Cyber Monday sale, Tick tock. -These are pair nicely with spreadsheets. 1. Here are 12 tips for creating effective email subject lines: 1. Unlike the subject line helper, which uses data from emails sent by all Mailchimp users, A/B and Multivariate tests can tell you what your specific contacts like best.
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